By displaying dynamic elements in your ads you can deliver personalized messages to your audience. This helps in making sure you show the right content to the right people at the right time. Make sure that your ad set has to be connected to a dynamic feed.
Follow the steps below to add a dynamic element to your ad:
Click on “single view” in the toolbar.
Click on the “add element” button in the scene.
Click on “Dynamic” from the dropdown menu
Select a “reference” and “index” and click on “Continue”
What are references? The reference describes the type of dynamic value you want to display, such as price or a product image. The index represents the relevance of the dynamic item, such as the latest product your website visitor showed any interest in.
Please note that the references that are available in the dropdown menu are based on the feed mapping set up. This process takes place when you add your feed to Bannerwise. If you want to learn more about the feed mapping settings, read this article first.
What is the index?
The index is a number that refers to the line item of a selected spreadsheet or RSS feed as the index of that line. Here, it refers to the feed you have selected when you set up your dynamic display ad.
NOTE: Each dynamic reference is mapped to a specific element type. For more information about feed mapping check out this article.
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