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How to calculate the size of my ads in the ad editor?
How to calculate the size of my ads in the ad editor?

Calculate the size your ads before downloading them and make sure they don’t exceed the maximum size required.

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Written by Support
Updated over a week ago

In Bannerwise, it is possible to calculate and check the estimated file size of your HTML .zip file ads before downloading them. This comes in handy to make sure ads don’t exceed the maximum file size according to IAB (Interactive Advertising Bureau) and the specifications of the DSP you want to work with. Another benefit is that you will save time as you will only download your ads once their size is good to go.


It is only possible to calculate the size of HTML files. The weight estimation showed for any other file type such as Animated GIF, MP4, PNG, JPG... it also refers to HTML.

  • This action can only be performed from the "Single view" editor mode. Please head to it. On the toolbar you can see the following option:

  • To calculate the file size of the ad you are working with, simply click on the calculator icon and wait until you get the calculation. Once the size is calculated, you will see the result where the calculator was first showing:

Remember that you can use this feature as much as you want to make sure your ads don’t exceed the file size required by the network you will use. If you make any changes to your design, save first all changes so that the new weight estimation can be calculated.

We hope the information in this article was useful to achieve your goal. If there is anything else we can help you with and you couldn't find it in our help center, don't hesitate to contact us by chat.

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